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The Designer-Approved Samsung Frame TV Is 40 Percent Off for Prime Day

Amazon Prime Day is in full swing, and among the deals on stylish furniture and patio sets we’ve spotted thus far, one tech gem caught our attention: the viral Samsung Frame TV. It’s a staggering 40 percent off, which means if you buy it before the July 11th deadline, you can save $800. Just think how many Criss-Cross chairs or Le Creuset Dutch ovens you could buy with that extra cash.

Samsung 65-Inch Frame Smart TV

65-Inch Frame Smart TV

Now 40% Off

In case you’re unfamiliar, the Samsung Frame TV is beloved by designers and tech snobs alike thanks to its uncanny ability to blend into your perfectly-curated space. If you’re someone who detests the look of chunky cords or a glaring screen in your sanctuary, you’re in the right place. Unlike most televisions, at first glance it appears to be a framed piece of art. And when you’re ready to watch a new show? Simply turn it on and the image changes to reveal it’s a TV screen.

When ELLE Decor‘s executive editor Ingrid Abramovich was redesigning her Brooklyn brownstone, opting for a Samsung Frame was a no-brainer. Jenny Williamson, the founder of interior design firm West Rose Design is also a fan. She noted that Samsung, «[R]eally upped the game for TVs being a bit more stylish than a big, black box. They are a bit pricier, but worth it.»

For the technologically minded, the Samsung Frame TV also ticks more boxes than just aesthetic. It has a matte, glare-free screen, and mounts flat easily with only a bit of assembly necessary. (You can opt for a wooden bezel to give it a true frame look.) With built-in Bluetooth, high-definition color and a speedy frame rate, this is a home tech upgrade that’s well worth the hype—and the investment.

Since Amazon Prime Day officially ends on July 11th, you’ll have to act fast if you want to save $800 on the Samsung Frame TV. Because it’s a best-seller this year, there’s always the chance it’ll sell out before the final deadline. And just in case it does, we found some other Samsung TV deals that are worth perusing below:

65-Inch Frame Pro Smart TV

Samsung 65-Inch Frame Pro Smart TV

Now 14% Off

55-Inch Class 4K Series HDR+ Smart TV

Samsung 55-Inch Class 4K Series HDR+ Smart TV

Now 29% Off

55-Inch Q7F Series Samsung Vision AI Smart TV

Samsung 55-Inch Q7F Series Samsung Vision AI Smart TV

Now 15% Off

Headshot of Tatjana Freund

Tatjana Freund is Hearst’s Fashion & Luxury Commerce Editor, covering beauty, fashion and more across multiple brands. Previously, she worked at ELLE.com and Marie Claire. She’s a fan of whiskey neat, podcasts that give her nightmares, and one time Zoë Kravitz laughed at a joke she made. 

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